I help flower lovers grow their dream retail floristry business so they can have more creative and financial freedom.

sell more flowers

MAKE MORE MONEY

find more freedom

SELL MORE FLOWERS

make more money

FIND MORE FREEDOM

sell more flowers MAKE MORE MONEY find more freedom SELL MORE FLOWERS make more money FIND MORE FREEDOM

Struggling to increase sales in your floral biz?
Feeling overwhelmed and unsure?
You're in the right place!

Which best describes you right now?

I want turn my passion into a thriving business and get to $10k months.

I’m already doing over $10k months. I want to double my revenue and get more creative and financial and freedom.

Most retail florists are AMAZING at their art, but don’t know where to start to successfully grow their business.

If you don’t have a plan to grow your business you:

  • Stay stuck at the same level, not living the life you dream of

  • Feel anxious and overwhelmed, wondering why people aren’t buying your flowers

  • Find yourself regretting an order you’ve taken on and as you’re creating it, feel a deep sense of disappointment because it doesn't align with your creative vision.

  • Keep encountering 'too expensive' objections, despite knowing that those who value flowers are willing to pay your price.

  • Get caught up in day-to-day operations, leaving little time to focus on strategic growth.

  • Question your floristry skills, leading to a spiral of self-doubt and uncertainty.

HI, I’M BROOKE COUSINS

A consistent 7-figure retail florist, on a mission to help other flower lovers create and grow their dream retail floristry business.

Just like you, I’m wildly obsessed with flowers.

Nine years ago, I left my corporate job, despite everyone telling me it was crazy to pursue this venture, and that I'd never make any money.

For me, it was never about money. It was about doing something that nourished my soul, gave me freedom and flexibility, and allowed me to experience moments of joy and beauty every single day.

As retail florists, we have the unique ability to build our dream business to fit in with our dream life.

We’re not tied to fixed dates or working weekends if we don’t want to. We can create and design what our hearts desire, and we can make a profit when others think it’s impossible, all while bringing joy to others and positively impacting someone else’s day.

My goal is to help you create magical moments like these, pursue your passion, share the joy of flowers all while selling more flowers, making more money, and finding more freedom.

I’ve crafted a detailed roadmap with exact steps and proven strategies developed over the past decade. This roadmap will transform you from feeling uncertain and confused to becoming a confident, profitable florist, enabling you to sell your flowers even while you sleep.

DOES THIS SOUND LIKE YOU?

You understand the importance of marketing and sales, but they often seem overwhelming and you’re not sure where to begin or what to focus on

You believe that with the right steps, everything can be figured out

You're filled with big dreams but unsure where to begin

You feel alone and wish you had someone to guide you, with a community of flower friends to help celebrate your wins

If you said 'yes' to any of these... you're in the right place!

Running a retail floristry business shouldn’t be hard; it can and should be FUN!

2023 proved to be a challenging year for retail florists. I witnessed so many beautiful, amazing and creative floristry businesses close their doors, heartbreaking.

I thought to myself, if I could teach these businesses even 20% of what I know in marketing, that they would not only survive, but thrive, and ensure their long term success.

A decade ago, I launched The Posy Post, my own retail floristry venture.

In just 12 months, I grew it to consistent $50k months, and within three years, it blossomed into a steady 7-figure success. It’s a business I adore—one that feels effortless and genuinely fun.

I've carefully crafted, tested and refined strategies proven to succeed specifically in our industry and I've integrated these into a clear and proven roadmap to grow your business fast and help your floral dreams unfold.

The best part? I’m going to show you how to learn and apply these strategies to manage and market your retail floristry business with joy and unimaginable success.

FREE TRAINING

How we can help with our different offerings!

Florists under 10k months

If you're earning under $10k per month or just starting out, our course 'Floral Foundations' will guide you to consistent $10k months and set the foundations to continue to grow your dream business.

Florists over 10k months

If you're already earning $10k per month or more and aiming double your revenue, join our Coaching Program 'The Florist Growth Formula'.

  • ★★★★★

    Brooke is an absolute superstar in all things flowers and business. She has helped me work through so many issues within my business and helped me approach decisions in a much more strategic way. Her business brain is unmatched, she has so much knowledge in areas of business that seem so complicated (like the numbers and ads) and she really helps break everything down so it actually clicks. She is not only a brilliant mentor but also such a kind and warm human being and I’d highly recommend having her help in your biz!

    Gemma

  • ★★★★★

    Brooke is an absolute wealth of knowledge in all things running, growing and marketing a business. She has an incredible ability to make what feels complex, seem clear and straight-forward, and is so generous in the expertise she shares and help she gives.

    Jordie

Stop procrastinating and let’s start building your dream floral business, achieving your dream revenue, and living your dream life.